Wheelen,T.L.&other <br/><br/>
Concepts in Strategic Management and Business Policy 

 - 14th,(2018) 
 -  New Delhi: Pearson Education 
 - 387 
<br/><br/><label>ISBN: </label>9789332548954 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing